In socio-cultural contexts X can operate as a ‘metasign’, taking a number of forms while remaining pervasive in all messages. In design practice the ‘metasign’ is comparable with the trope: an image, object or event that embodies a prevailing mindset or aesthetic.

In an exhibition timed to coincide with the UK General election in May 2015, X is framed as a contemporary trope representing democratic protest. X is specific yet blank: it is my individual vote, our collective voice.

X is a sign for climate change (https://campaigns.gofossilfree.org/petitions/divest-x); XXX is the subcultural mark of Straight Edge or sexual extremes; X is the right to say ‘yes’ and the dynamic sign for ‘no.’ By challenging absolute interpretations of this sign, my exhibition sought to inspire visitors to use their vote: to use their own X. In this context, X represents a multiplicity of voices, ideas, opinions, communities and individuals.